The Yellow Week campaign has been conducted for over 20 years now. There are two editions each year – in spring and in autumn. The objective is to spread awareness of threats arising from hepatitis A and B virus infections. By reaching various social groups we educate them on and show effective methods for preventing diseases caused by these viruses. Involvement of public institutions, medical experts, groups of patients and media make the campaign an important contribution to reducing the number of these serious infections.
The Yellow Week is a campaign that is contributing to a spectacular decrease of the number of hepatitis A and B infections in Poland. This is an important social subject and thanks to media interest each edition results in a vast number of publications, wide reach of the reading, viewing and listening audience, meaning education about prevention of hepatitis infections.